Chrysler Pentastar

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Scott Anderson
Editorial Director, Online Media

Articles written by Scott Anderson:

August 14, 2009

Cruise Here and Stay Awhile

It’s kind of hard to believe that the babies born when the first Woodward Dream Cruise got rolling are now flashing their learners’ permits. 

So, if you're in the Detroit area, why not bring them, and yourself, to the...



August 19, 2009

Movin’ Up

If you’re not moving forward, you’re moving backward.  We’re pretty glad to be moving up in the American Customer Satisfaction Index, which is conducted by the University of Michigan.  It finds consumers overall are more happy with Chrysler products...



August 25, 2009

Safety First: 2010 Avenger, Sebring Get IIHS Highest Ratings

 

The Insurance Institute of Highway Safety (IIHS) doesn’t go easy on cars and trucks it tests, and for good reason.  After all, the IIHS is well-regarded for its independent safety reviews.

 

For the 2009 calendar...



August 31, 2009

Big Daddy is Back on Track

Mopar drag racing legend “Big Daddy” Don Garlits puts his Dodge Challenger Drag Pak by Mopar through a test run at the World Series of Drag Racing at Cordova Dragway Park in Cordova, Ill., on...



September 2, 2009

10,000 Dodge Calibers Added for 2009

Just a bit of good news to report as we approach Labor Day weekend.

 

Chrysler Group LLC will return the second production shift at the Belvidere (Ill.) Assembly Plant to boost Dodge Caliber production by more...



September 7, 2009

Cutting to The Chase

 

Kasey Kahne's big win in Sunday's Pep Boys Auto 500 at  the Atlanta Motor Speedway all but clinched his spot in the Chase for the Sprint Cup Series.  After all, Kahne lept five positions in the...



September 8, 2009

Windsor Begins Making Chrysler's Grand Voyager Minivan for Across-the-Pond Buyers

 

The Chrysler minivan may be in its mid-twenties, but it will always be known as a home-grown baby - one that’s been widely adopted by more than 80 nations.  So satisfy those markets, Chrysler Group...



September 10, 2009

Good Bet: Dodge Journey Gets IIHS Top Safety Pick

No, it’s not déjà vu.

 

The 2010 Dodge Journey has picked up the 2009 IIHS Top Safety Pick – the highest possible rating from Insurance Institute for Highway Safety (IIHS).  The announcement comes just two weeks after the...



September 10, 2009

Under the Pentastar - September 11, 2009

 

The top stories from Chrysler Group LLC for the week of September 11, 2009: Stories include: Big win for Kasey Kahne, a minivan for all markets, new status for GEMA and Dodge Journey receives top...



September 11, 2009

Deora Drives Again ... At RM Auction

 

Before there was a crossover, actually before anyone thought of the name "crossover" for that matter, there was the 1967 Dodge Deora concept.

 

Those were wild times for America and for designers. And 1967 might have...



September 14, 2009

Chrysler, Fiat Make Joint Worldwide Debut in Frankfurt

 

  

The Frankfurt Motor Show opens to media from around the world on Tuesday,  which also marks Chrysler Group LLC's first international motor show appearance since beginning operations as a new company. 

 

The Chrysler, Jeep® and Dodge brands...



September 15, 2009

Chrysler Group Display at Frankfurt



September 17, 2009

A Walking Tour of Chrysler's Stand at Frankfurt

To show our corporate relationship, Chrysler and Fiat are sharing a space at this year's Frankfurt Motor Show.  Media previews kicked off this week and Peter Rawlinson gives us a brief tour of...



September 17, 2009

Once Bitten ... The Viper Rally

 

Everyone knew Dodge Viper fans were loyal and passionate.  But that’s a bit like saying a nip from a Garter snake is as serious as a bite from a … well … a Viper.

 

We, and likely...



September 18, 2009

The Chase: Week 1

 

It's on.  

 

The Chase, that is, which gets rolling on Sunday at 2 p.m.

 

Penske Racing’s Kurt Bush (No. 2 Miller Lite Dodge) and Richard Petty...



September 18, 2009

Viper Invasion Continued ...

Can't get enough of Wednesday's Viper rally?  We figured as much. Check out this feature video story for all the details on the colorful caravan that snaked through our area.

 



September 21, 2009

Driver Manuals Go Digital … Leaner and Greener Leaner too

 

 

With the increasingly sophisticated car has come the increasingly sophisticated car manual – all 4 pounds of it, which is looking more and more like the phone book of yesteryear.
“We’re getting to the...



September 23, 2009

A Passionate Palette



September 24, 2009

Viper Invasion Continued ...

For some drop-dead gorgeous shots of Dodge Vipers, check out our Flickr page for updated photos of the recent Viper rally to Niagara Falls.



September 25, 2009

Deep in the Heart of ...

While some state fairs have faded, the big one in Texas just keeps on gettin’ bigger.  That goes forboth people and trucks in attendance.


Dodge let the 2010 Dodge Ram Heavy 2500 and 3500 models out of their...



September 28, 2009

Busch Continues Solid Chase Run with 5th Place Finish

 

(file)

 

Kurt Busch turned in a solid fifth-place finish Sunday at Dover in his run in the Chase entered week two. The complete release follows.

 

DOVER, Del. (Sunday, Sept. 27, 2009) – Kurt...



September 28, 2009

UNC Wins Chrysler-Sponsored 2009 MBA Case Competition

 

 

A team from the University of North Carolina at Chapel Hill (UNC) emerged victorious from a tough field of MBA candidates competing for $35,000 in scholarships at the 2009 National Student Case Competition,...



September 29, 2009

Chrysler Dealers Ranked Near Perfect By Women Customers

 

Women make up 54 percent of all direct car purchases, but actually influence and initiate almost 80 percent of all vehicle transactions, according to the Women-Drivers.com, a female-focused consumer raking...


September 29, 2009

Kahne Talks Chase, Engines and Avoiding Conservative Driving

Driver Kasey Kahne,  of No. 9 Budweiser Dodge Charger, is now 12th overall in the Sprint Cup Series having finished 8th at Dover over the weekend. Kahne spoke to the media today about this coming weekend's Kansas City...



October 1, 2009

Bright Spots in Stormy Sales

 

Chrysler Group LLC’s September sales, which you can find here, were obviously down from this time last year.  Still, one could light a few candles (as opposed to cursing the relative darkness) of the post-CARS program.

 

One...



October 7, 2009

Busch Readies for Fontana

 

 

Kurt Busch, Driver, No. 2 Miller Lite Dodge Charger, who is now in fifth place in the Chase for  Sprint Cup Series point standings after an 11th-place finish in Kansas last weekend, was the featured...



October 7, 2009

From Wheels to Roof: Accessorizing the PT with Mopar

 

 

More than a million people love their Chrysler PT Cruisers, and now they can count the ways - more than 50 of them in fact - that Mopar® accessories help drivers and passengers get even...



October 8, 2009

Picking Favorites

 

Pictured: 2009 Dodge Ram 1500 Laramie

 

Truck lovers' site PickupTrucks.com is running a poll on who has the best truck at the State Fair of Texas. We've got Ram lovers...



October 9, 2009

Tailgating In Style

 

 

It's a fact:  The best way to prove a product works isn't to test it in some lab or office complex, but out in the real world.  So we decided...



October 9, 2009

Under the Pentastar - October 9, 2009

 

Under the Pentastar is a quick video wrap of significant events at Chrysler Group LLC over the past week. This week's edition features a new Dodge Ram brand and executive leadership, a renewed...



October 14, 2009

Petty's Record: 200 Victories, Seven Daytona 500 Wins

 

Richard Petty with Dodge Driver Kasey Kahne, of Richard Petty Motorsports, celebrate in Victory Lane at Sonoma.

 

Racing legend Richard Petty - along with Bill France Sr., Bill France Jr., Dale Earnhardt...



October 15, 2009

Mods Aplenty for SEMA

 

   

 

For car lovers, SEMA is a bit like the holiday season a month early. The SEMA Santa is bringing the goods from Mopar and the best design minds at Chrysler Group, including a ...



October 16, 2009

Under the Pentastar - 10-16-2009

 

 

 

 

 



October 19, 2009

Chase Results: Kahne Grabs Third in Charlotte



October 19, 2009

A Texas Trio of Awards

The Dodge Ram 3500 is greeted by a longhorn steer.

Three Chrysler Group LLC vehicles hauled home three big awards – Texas Style.

 

Each October for the last 16 years, journalists from the Texas...



October 21, 2009

"Corporation of the Year"

 

An iconic mask represents the Canadian Aboriginal and Minority Supplier Council's diversity award.

The awards recognizing Chrysler Group LLC’s commitment to diversity continue...



October 21, 2009

The Fall Colors of Ram

A Dodge Ram Power Wagon plays in the autumn leaves.

 

A crisp fall day, plenty of colorful leaves and a dozen or so Rams in their natural habitat.

 

 

That's what we're up to today...



October 22, 2009

It's Plum (Crazy) Season

 

 (The 2010 Dodge Challenger SRT in Plum Crazy)

 

Since we did the story and video on how Chrysler Group LLC goes about selecting colors,  we've been inundated with questions about when the...



October 23, 2009

Ram Heavy Duty Trucks Roll On

 

Dodge knows a few things about Ram Heavy Duty truck owners. They tend to be male and on average stand 5-foot, 11-inches tall.  Two-thirds of these folks own a dog, and...



October 28, 2009

Under the Hood At Mopar

Here is your insider’s view from the garage where the in-house gearhead group from Mopar® preps models for next week’s Specialty Equipment Market Association (SEMA) show in Las Vegas.  Four Mopar image vehicles on their way to SEMA, but two that...



October 29, 2009

Chrysler First Automaker to Offer Mobile TV

Live TV just got mobile.

Chrysler Group LLC is the first automaker to  mobile TV into Chrysler, Jeep®, Dodge Car and Ram Truck vehicles. Starting in late December, Chrysler, Jeep®, Dodge Car and Ram Truck customers may watch many of...



October 30, 2009

SIRIUS Radio on Pre-Owned Vehicles

Yesterday, Chrysler Group LLC announced a partnership with FLO TV to provide subscriptions for live network television on second- and third-row seating screens beginning next month for new vehicles.  Today, there’s something for certified pre-owned...



October 30, 2009

Fired up: Dodge Motorsports Expands Penske Partnership for 2010

Penske Racing's Justin Allgaier, Driver of the No. 12 Verizon Dodge Challenger (left), and Tim Cindric, President of Penske Racing (right), introduce the 2010 NNS Dodge Challenger at Talladega Superspeedway


B-A-D.


It’s another way...



November 3, 2009

Moving at the Speed of Technology

Jayanthi Iyeng

 

The technology pushing advanced powertrains and electronic propulsion systems is moving … and fast.


As Director and Chief Engineer of Chrysler Group LLC’s Electrified Propulsion Product Development unit, Jayanthi Iyengar’s job...



November 3, 2009

October's Numbers

The top line numbers from Chrysler Group LLC’s October sales:
 
  • Sales were up 6 percent compared with September 2009
  • Six out of...


November 3, 2009

A New Plan, A New Direction

 

By now you’ve probably heard. Tomorrow - Wednesday, Nov. 4 - is a big day for Chrysler Group LLC and its future.  The doors to Chrysler Headquarters in Auburn Hills, MI will swing wide...



November 5, 2009

SEMA Shots

With all the excitement about the rollout of the Company's 2010-2014 Business Plan, we didn't want our SEMA vehicles to be overshadowed. Above is the plush and tough Dodge Ram Bianco.  Check out all the...



November 6, 2009

"I live. I ride. I am. Jeep”

That's the new tagline that communicates the Jeep® brand, which is launching an all-new advertising campaign.  We think the ads sum up the brand's unique lifestyle and re-establishes one of the most recognizable brand names in the world with a new look,...



November 6, 2009

Under the Pentastar - 11-6-2009

 

Under the Pentastar is a quick video wrap of significant events at Chrysler Group LLC over the past week. This week's edition features highlights from a press conference with Chrysler Group CEO Sergio Marchionne...



November 9, 2009

Kurt Duels Bro, Wins Texas

 

What could be better than winning a NASCAR Sprint Cup race and turning a hard-working man into a millionaire?  That was pretty much Kurt Busch's Sunday. Our trackside team has all the details:

Busch drove the No. 2 Miller Lite Dodge Charger to his second...



November 10, 2009

Pumping Up the Muscle Car

Jay Leno sure loves his 1970 Dodge Challenger. But cars have come a long way since the Nixon administration. So Jay turned to suspension experts Hotchkis to update his ride. After Hotchkis performed the modifications to the 39-year-old muscle car, the...



November 12, 2009

One trip, Five Engineers, Countless Smiles

 

 

When’s the last time you took a road trip? 

If you’re like us, it’s probably been waaay too long.  So let’s live vicariously through five Chrysler Group LLC engineers who didn’t just drive any ole’...



November 18, 2009

IIHS Pres.: Chrysler Shows 'Most Improvement' For 2010

Here’s a statistic for you: For the 2010 model year, Chrysler Group LLC products make up nearly 15 percent of the total vehicles named Top Safety Picks by the Insurance Institute for Highway Safety.

Specifically, the IIHS selected the...



November 18, 2009

Viper Joy Ride (Is There Any Other Kind?)

 

Our friends over at Red Letter Dodge posted some a.. - let's just call it "butt kicking" -  footage from a recent meeting between the Viper Club...



November 19, 2009

Driving 360

Ladies and gentlemen, start your XBOX 360’s and rev up the V10-powered, SCCA SPEED World Challenge GT Dodge Viper. No fire suit is required.

“Forza Motorsport 3,” a Microsoft-developed...


November 20, 2009

An Early Gift ...

One week before “black Friday,” Chrysler Group LLC is offering customers a bit of green.

Chrysler is announcing new incentives that offer consumers the choice of a gift for themselves or some extra cash in their pocket as the holiday season approaches.

“Chrysler Group is...