Ed Garsten manages electronic media communications for Chrysler.


I was asked to be a guest on Autoline Detroit for a segment on blogging.

Any of us who have been lucky enough to be chosen...

Ed Garsten reports from the Chrysler St. Louis Assembly Plant about an amazing, innovative way that the company is getting green energy from recycled paint materials. Check out the video below to see another way that Chrysler is committed to going green.

We promised we'd listen to you and you've made your voices heard loud and clear--both customers and dealers have asked us to extend  our "Let"s Refuel America" $2.99 per gallon fuel guarantee, and so that's just what...

Friday the 13th isn't so unlucky afterall.  That's the first of a two-day "Let's Refuel America Family Fun Extravaganza," where you can drive most of our vehicles, grab some food, and entertain the kids all in one place.

That place is the Chrysler...

What's next for Chrysler?  How will the market shift toward smaller, more fuel efficient vehicles affect the company?  What are Chrysler's new product initiatives?  That's some of the territory Chrysler Chairman and CEO Robert Nardelli discussed last...

Less than 100 days to go until the marketing launch of the all-new 2009 Dodge Ram, the best pickup truck in the history of Chrysler. A marching band and cheerleading squad from local high schools visited...

Army Specialist Michael Gallagher will be riding with memories of his fallen comrades close at hand. On July 1st, at Fort Lewis, Wash., in front of 4,000 soldiers, Gallagher was presented with an all-new custom-painted 2008...

Since going under private ownership with Cerberus Capital Management last August, changes at Chrysler have been fast, furious and fascinating.  In this special summer recap edition of Under the Pentastar, we look back at the highlights.

How can a guy named Lucky Chance be so snakebit, and how is his misery connected with putting a 2008 Dodge Challenger in one of your garages?

Chance is an undercover DEA agent. Framed for a crime...

Here's the hot setup: 99 degree heat under a searing San Antonio sun, 90 percent post-hurricane humidity, acres of white-hot blacktop and more than 400 south Texans game enough to shrug it all off...

Even before the hot rods, cool mods and classic cars roar down Detroit's storied Woodward Avenue for the annual Dream Cruise, Chrysler jump started the action as it traditionally does--with the unveiling of a special...

(L to R: Jim Press, Paul W. Smith, Bob Nardelli, Tom LaSorda)

Chrysler's top three executives painted an optimistic, but realistic picture of the company's future during a wide ranging interview this morning (8/21/08) with WJR, Detroit radio host...

Hey, let's put on a show! That's what several hundred Chrysler employees and retirees have done each year for the last decade or so. It's called Wild Wheels at Work.  Folks from the above two categories...

How can one number add up to anything?  It can if it signifies growing quality improvements.

Take, for instance, the number 29.  That's the percentage of decline in warranty claims for Chrysler LLC vehicles since February.  Chrysler...

The all-new 2009 Dodge Ram pickup begins rolling off the assembly line this week and we'd like you to be part of our Job 1 celebration.  It's this Friday, Sept. 12,  at 11am Eastern Time. You can view the...

Houston Mayor Pro Tem Adrian Garcia (in the bed of the truck) and Texas State Rep. Dr. Alma Allen got into the spirit of the relief effort and helped load the Dodge Ram pickups.

Working to make...

Last week we celebrated the manufacturing launch of the all new 2009 Dodge Ram pickup.  Today, Detroit-area dealers celebrated the highly anticipated 09 Ram by driving about 120 of 'em out of the Warren Truck...

The old saying that "the numbers never lie" isn't necessarily the entire truth.  Sometimes a little extra effort, a dash of reflection, and a dollop of context, results in the numbers revealing a much tastier message. Indeed, respected automotive journalist John McElroy took the time to look...

Ralph Gilles tries his hand at hanging a door on the 2009 Dodge Ram

Chrysler Design chief Ralph Gilles took 8 members of his team on a field trip Monday, to find out first-hand what it's like to...

This week's edition looks back at big wins for the 2009 Dodge Ram at the Texas Truck Rodeo, production actions, strong showings for two Chrysler vehicles in the Consumer Reports quality ratings and a prestigious...

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That title confuse you?  Brilha is Portuguese for "dazzles" and that's what the new Dodge Trazo C1.8 did today at the Sao Paulo Motor Show. 

The Trazo C1.8 is the first sedan for Dodge in the key Latin American...

When Chrysler unveiled the first minivan in 1983, millions of families suddenly had  a more fun, functional choice for carting around the kids and all their stuff. 

25 years and 12 million minivans later, Chrysler still...

 In this week’s “Under the Pentastar”, Mopar shows its stuff at SEMA, fuel efficiency gains, minivan silver anniversary and October vehicle sales.

You've no doubt read or heard a lot about moves by the U.S. auto industry's to seek assistance from the federal government.  If you have any questions or doubts about why it's so important to contact...

Gas or electric? Which one can haul...um...oats quicker?  While not on the order of the chicken/egg conundrum, it's a valid query.

So, while showing off Chrysler's three electric vehicles to the west coast media last Friday, ENVI head...

In the hotbed of the environmental movement, Southern California reporters had their first chance to drive the electric Dodge EV, Chrysler EV and Jeep EV during a media program at Pasadena, Calif.'s Rose Bowl last week....

A week before the LA Auto Show opened its doors to the public, car enthusiasts got a sneak peek at the hot all-electric Dodge EV.  It was at the weekly Cars and Coffee gathering in...

Chrysler has promised to put at least one electric vehicle into production by 2010.   Could it be the sporty Dodge EV, rugged Jeep EV or Chrysler EV minivan?  Don't know.  But when we dropped all...

Chrysler brought its ENVI electric vehicles to Washington DC to demonstrate its commitment to green technology and the fact that it is developing vehicles with new, responsible technology. The vehicles were parked outside the Russell Senate...

Get right in there with the thousands of reporters attending media previews at the North American International Auto Show in Detroit.

You can view a live webcast of Chrysler's news conference this Sunday, Jan. 11 at Noon Eastern Time. ...

They called it the National Automotive...

For the fourth straight year theChrysler Town & Country minivan won the nod from a panel of 100 Detroit News reader-judges at the North American International Auto Show in Detroit.

“With more than...

Chrysler Chairman and CEO Bob Nardelli joined 7,000 other Detroit-area folks in helping to raise more than $2.6 million for children's charities at the North American International Auto Show Charity Preview on Friday night. 

Nardelli took time...

Thought we'd share a letter Chrysler Chairman and CEO Bob Nardelli received recently from a satisfied customer. His name is Marty Rothchild from Florida.  He hadn't purchased a vehicle built by an American automaker in 26 years and decided he would...

Chrysler descended on the Washington Auto Show in the nation's capitol Tuesday (Feb. 3, 2009) with its fleet of electric vehicles developed by the company's ENVI.  Any doubt the company is serious about putting consumers...

Don't believe all that talk about Chrysler being dead in the water. This 3:56 video produced by Chrysler Corporate Communications makes the case for confidence that the company is making all the right moves towards...

Did you know it would cost  each taxpayer a lot less money if Chrysler receives additional financial assistance from the Federal government than if it didn't? 

Chrysler Chairman and CEO Bob Nardelli explained that, and other key...

We're number two, and that's progress, Challenger outmuscles a competitor and an opportunity to put a HEMI under the hood....for free.  Those are among the top stories in this week's edition of "Under the Pentastar."

Driving his No. 2 Penske Dodge, Kurt Busch burned up the Atlanta Motor Speedway on Sunday, winning the Kobalt Tools 500.

"This car was unbelievable," Busch said after the race. "I gotta thank Dodge. If that doesn’t inspire anybody...

The proposed partnership with Fiat will preserve and create thousands of jobs and give consumers in the United States and elsewhere more choices of fuel-efficient vehicles. Those are some of the reasons why Fiat works...

Only four of the 12 small SUVs tested for roof strength by the Insurance Institute for Highway Safety earned the "good" or top rating and the Jeep® Patriot was one of them. It's the first time...

For the first time since last September, Chrysler LLC vehicle sales hit the 100,000 unit mark last month.  Total sales in March were 101,001 units. 

Highlights:

Dodge Ram sales up 34 percent compared with February, 2009.

Jeep®Wrangler sales up 16 percent from March, 2008.

Dodge Journey sales...

Chrysler announced today it's signed an agreement with A123Systems for it to produce batteries that will power Chrysler, Dodge and Jeep® electric vehicles, developed by our ENVI unit.

The Nanophosphate LIthium ion prismatic battery cells will  be...

The Rocky Mountain Automotive Press Association put a couple of Dodge vehicles at the summit of their "...of the year" voting. 

The 2009 Dodge Challenger was named "Car of the Year" by auto scribes...

Chrysler LLC announced today that the U.S. Bankruptcy Court has granted the relief the company requested in a series of court filings known as “First-day motions.” The orders issued by the court will help the company continue to operate its business...

In this week's episode of "Under the Pentastar," we recap news of moves to form a new company, put cash in consumers' pockets and saying goodbye to Tom LaSorda.

There are a million questions surrounding Chrysler's decision to reduce the number of its dealers.  Vice Chairman and President Jim Press tried to answer some of those questions during a live interview Friday with WWJ, Detroit anchors...

This week's edition includes most recommended vehicles, "Faces Not Numbers" banner unveiled, new preferred lender, and lining up dealers and suppliers.

Steven Landry, Chrysler LLC Executive Vice President, North American Sales and Marketing,  Service and Parts, answers some of the questions about Chrysler dealers following the announcement last week to reduce the size of the dealer body.

Chrysler LLC today announced that the U.S. Bankruptcy Court, Southern District of New York, has approved its request to sell substantially all of its operations to Chrysler Group LLC, the new company formed in alliance with Fiat SpA. 

“With this approval, the...

It's all on the table starting today, June 2nd--zero percent financing, customer cash, loyalty cash, credit union bonus cash.

Here's the deal:

Zero percent financing for 60 months through GMAC Financial Services on select 2009 model vehicles, or up to $4,000 Consumer Cash...

The U.S. Supreme Court cleared the way for Chrysler's sale to Fiat late Tuesday.  Click here for the full story.

In this week's edition of "Under the Pentastar" we wrap the week's events including the announcement of 7 plants reopening, an award for the Jeep® Wrangler and a charity car show at the Walter P....

Questions about the co-called "Cash for Clunkers" program?  There's a new website with plenty of information we know you'll find useful. Just click here to get to www.cars.gov.

For the first time since the beginning of May, vehicles were rolling down the assembly lines at 7 Chrysler plants. For a look at the first day back at Warren (Mich) Truck Assembly, one of...

MotoGP Fiat Yamaha Team riders former World Champion Valentino Rossi (right) and Jorge Lorenzo (left) switched gears to the 425-horsepower 6.1-liter HEMI engine of the Dodge Challenger SRT8 as they prepare for the MotoGP Red Bull U.S....

Formation of Chrysler Group LLC Board Is Completed

Nine-Member Board Brings Wide-Ranging Experience and Skills to Board’s Mission to Advance Chrysler’s Future Viability

Auburn Hills, Mich., Jul 5, 2009 -

Chrysler Group LLC announced the appointment of additional members to its...

This week's Under the Pentastar includes new sales incentives, June sales results, another award for the Dodge Ram, and plants reopen.
 

They're back to work making Jeep Grand Cherokees and Jeep Commanders at the Jefferson North Assembly Plant in Detroit today. We were there with our video camera as workers came streaming through the turnstiles at the...

Good news for the many fans of the PT Cruiser...production of the Chrysler PT Cruiser will continue. The Chrysler Group Toluca (Mexico) Assembly Plant—the exclusive home of Chrysler PT Cruiser—will continue to build the quality-proven, versatility...

This week's top stories Under the Pentastar include: The 2010 Chrysler Sebring and Dodge Avenger receive Top Safety Picks, Dodge Journey ad campaign receives Effie Award, a liability update with Mike Palese, and Chrysler Group...

Good news.  After a little more than a year, Chrysler Group LLC is happy to once, again, offer a leasing option.

Chrysler today announced it will offer a leasing option for U.S. customers on all 2010 model year Chrysler, Jeep® and...

The top stories from Chrysler Group LLC for the week of September 18, 2009 include: Chrysler Group LLC at the Frankfurt Motor Show, leasing is back, hordes of Vipers invade Niagara and the 2009...

Owners' manuals go digital, a 2010 vehicle paint palette with passion and a thumbs up to Chrysler from Working Mothers Magazine are among the top stories in this week's edition of "Under the Pentastar."

Even if you don't live in the great U.S. Southwest, the gang out there is fun to follow on Twitter.  Our Southwest Business Center is running three Twitter channels:

@chryslersw

@dodgesouthwest

@jeepsouthwest

The region covers Texas, Oklahoma, New Mexico, Tennessee, Arkansas, Louisiana and Mississippi. 

They've...

Photo by John Gilhooley

Italian figure skater Carolina Kostner is training these days in El Segundo, Calif.  Kostner was the 2007 & 2008 European Champion, 2008 World silver medallist, bronze medallist at 2005 Worlds and 2003 Junior Worlds,...

The rollout of Chrysler Group LLC's 2010-2014 Business Plan will be available through a live audio webcast on Wednesday, November 4th starting at 11 a.m. EST until approximately 6 p.m EST at this link.  Audio from the business meeting at Chrysler...

While no video was permitted during the daylong rollout of the Chrysler Group LLC 2010-2014 Business Plan, our cameras were rolling as President and CEO Sergio Marchionne strolled over to the media room afterwards to take questions from reporters.

Here's that news conference...

A few seconds of the scene Monday at Laguna Seca Race Course in Salinas, California. On Tuesday, the 2010 Dodge Viper will make its first appearance there and we'll bring you complete coverage....video and interviews.

We've got an all-new stand at the Los Angeles Auto Show, which opens to the public later this week. The new digs include a special Dodge Viper display we call "The Snakepit."  Here's a look around.

No way the Viper's slithering away.  Dodge and design head Ralph Gilles talks about the new 2010 Dodge Viper and the special Viper display at the LA Auto Show he likes to call "The Snake Pit."

The all-new 2010 Ram 2500 Power Wagon is "Four Wheeler's" choice for "Pickup Truck of the Year."

The Power Wagon beat the competition in a series of in-depth on and off-road tests to win the honor.

Reacting to winning the...

Dodge today pulled the cover off the newest special-edition model of the 2010 Viper SRT10 lineup. The Dodge Viper SRT10 ACR-X is a turn-key, non-street legal race car that is slated to make its on-track debut...

New Year, new start.  TV commercials that begin airing today, New Year's Day, are all about Chrysler Group LLC's new hope for the future.

The new corporate campaign, “Coming Home,” was created in response to requests from...

Nice curves! No, not the auto show models, the 2010 Dodge Viper SRT10. 

The 2010 Dodge Viper SRT10 drove away with the Detroit News Readers’ Choice award for “Best Curves,” from the 2010 North American International...

Nominees, presenters and performers arriving to"The 67th Annual Golden Globe Awards" will have an opportunity to help raise money for Haitian relief efforts with a simple signature. Positioned at the entrance of the Beverly...

That Chrysler 300C signed by several hundred stars at the Golden Globes will be on display this week at the Washington DC Auto Show. The "300C Haiti" will be auctioned to raise money for the...

The Washington DC Auto Show opens to the public Wednesday, but ahead of the masses, two important members of Congress came calling. U.S. Rep. Edward J. Markey (D-Mass.), Chairman of the Energy and Environment Subcommittee...

The Washington Auto Show opened to the public today and the lunchtime crowd dined on everything from Rams to snakes at the Chrysler stand at the Washington...

The parade of federal officials taking a close look at green machines at the Washington Auto Show continued on Thursday.  Secretary of Energy Steven Chu spent some time with us viewing an electric concept version...

The Chrysler 300C Haiti drew a steady crowd at the Washington Auto Show. The car, signed by several hundred celebs at the recent Golden Globes, will be auctioned to benefit the American Red Cross Haiti...

The top news from Chrysler Group LLC for the week of February 12, 2010: Stories include: The Minivan Pledge, Furious Fuchsia Challenger on display, Ram takes home MotorWeek Drivers’ Choice award and Ralph Gilles has an...

Dodge President and CEO Ralph Gilles decided to turn up the heat under the Texas sun by taking the hot Dodge Viper ACR-X for a test spin at the Texas World Speedway this week.  We didn't get to ride along, but...

The powerplant under the hood of the latest version of the Dodge Viper ACR-X race car generates about 640 horsepower. To make sure the 10-cylinder engine performs...

There's more than passion that goes along with enthusiasm for Chrysler's LX platform, there's downright devotion. The LX platform is the basic architecture for the...

This week's top stories include: Chrysler Group LLC CEO Sergio Marchionne says the company will break even in 2010, the Safety Tec Chrysler Town & Country at...

Update: Since we posted the interview we did with up and coming hip hop star Kacey Chrysler, it's received a lot of attention, including more than 3 million views on VladTV.com. Thought you'd like to know more about Kacey, who he...

This week's Chrysler recap includes details on a special Dodge Challenger R/T giveaway, a win for Brad Keselowski, the Beijing Auto Show and a long-awaited switcheroo at...

In this week's edition of Under the Pentastar: 2011 Jeep Grand Cherokee pricing, Q1 2010 financial results, Viper ACR wins an honor from the Texas Auto Writers...

Ralph Gilles, President and CEO, Dodge Brand, talkes about all things Viper at the Gingerman Raceway in South Haven, MI.

 Covered many tornadoes during a past life, and each one leaves you wondering how so much damage can be done in so little time, with almost no warning. That's how it was on Friday after...

It was worth getting out of the rack early this morning to catch the good work of the Chrysler Foundation. For the second straight week, the CF...

In Pontiac, MI and Chicago, ILL, dealers got a chance to drive away new 2011 Jeep Grand Cherokees to their showrooms to get them ready for sale. The drive-aways were in long caravans. Comments from various dealers and Jim Morrison, Head...

I wanted to let you know that on Wednesday we’ll be closing the doors at TheFirehouse.biz, our media-only blog.

It was about 5 years ago when the phone was ringing as I walked through...

Combine living legends Lee Iacocca and Richard Petty, with the late design genius Virgil Exner and Tonight Show host/auto enthusiast and collector Jay Leno, and you've got a pretty impressive class of inductees at the inaugural Walter P. Chrysler Legacy Gala....

During last night's induction ceremony for the inaugural Walter P. Chrysler Legacy awards, Chrysler Group LLC President and CEO Sergio Marchionne decided to invite UAW President Bob...

Double wins at this past weekend's 31st Annual Mopar Mile-High NHRA Nationals at Bandimere Speedway in Morrison, Colo. Win #1: Team Mopar NHRA Full Throttle Drag Racing...

We've showed you sketches, bits of the real thing, and let you hear from the designers. Now here's a full scale walkaround tour of the limited edition...

The top stories from Chrysler Group LLC for the week of August 6, 2010: Stories include: July sales, August incentives, World Class Manufacturing and a Strategic Vision...

Chrysler Group LLC showed an $183 million operating profit for the April-June time period and that's progress. That's a $40 million improvement over the first three months of the year and one of several signs the company is making progress.

"The second quarter...

The version of the Fiat 500 that will be sold soon in North America has yet to show its diminutive face, but when the European version made...

Grammy Award-winning country artists Zac Brown Band made a pit stop at Chrysler World Headquarters the other day a few hours before their concert at a suburban...

Mud, rocks, sand, water. Not your normal Saturday or Sunday drive--unless you were a Jeep owner at this year's Jeepfest in New Castle, PA. Our friends at...

We posted some photos of the all-new 2011 Dodge Durango today, but if you’re in the right spot at the right time, you can see one...