It was a tough go this week in most of the United States -- with near record snowfalls in many places, bone-chilling cold in most, and even reports of a blizzard or two (or more).

But really, it is the dead of winter and if you live in a cold climate state...aren't you prepared for it by now?

If you have an all-wheel drive Dodge vehicle, you are. Dodge is poking a little fun at the “apocalyptic” forecasts we can see ahead of winter storms with the below ad. With the theme to Cape Fear setting the tone, the ad is scheduled to air in select markets tomorrow and then go national Monday.


The all-new 2011 Dodge vehicles are designed with more than just the standout styling and on-road capability that enthusiasts crave - they empower parents with outstanding "snowpocalypse" performance capability that plows away their children's hopes of any snow day.

And with all-wheel drive available on the all-new Durango, Charger and new Dodge Journey - owners of these new American performance machines will rethink how fun a "snow drift" can be.

Parents: 1

Snowpocalypse-loving kids: 0