The 2012 Chrysler 300 picked up some hardware Wednesday for its software – and other components of its Uconnect Touch in-vehicle connectivity system.

Connected World magazine has named the 300 “Connected Car of the Year” among mid-size offerings. President/Editorial Director Peggy Smedley and Chief Editor Mike Carrozzo and presented the award here at the New York International Auto Show to Marios Zenios, Head of Connectivity and Infotainment, and Klaus Busse, Head of Interior Design.

“Sophisticated touch controls and voice-controlled options with Uconnect Touch enable you to, among other features, call up your favorite playlist, for example, simply by saying the words,” the magazine says in its March/April issue.

Interior design head Klaus Busse, left, and Connected World Chief Editor Mike Carrozzo, right, look on as the magazine’s President/Editorial Director Peggy Smedley presents the award for “Connected Car of the Year” to Marios Zenios, Head of Connectivity and Infotainment.

Connected World also touts Uconnect’s ability to deliver Wi-Fi capability at 3G broadband speeds. “The Chrysler 300 is prepared to carry on the carmaker’s philosophy of building revolutionary cars with innovation and forward-thinking engineering,” the magazine adds.

On accepting the award, Zenios said: “It reinforces our emphasis on user-friendly interface development.”

Zenios also promised Chrysler’s new, next-generation in-vehicle connectivity system – Uconnect Access – will deliver more of the kind of capability that resonated with Connected World’s editors.

Uconnect Access was unveiled here in the ’13 SRT Viper. It connects vehicle occupants to emergency services and provides more information and entertainment with enhanced graphics.

But the system retains Uconnect’s trademark user-friendly interface, which belies the system’s sophistication. “It’s not easy to design something simple,” Zenios added.

Published six times a year, Connected World covers technology trends from the perspective of the young, upwardly mobile professional.

Integrating the first eight-speed automatic transmission in a domestic luxury sedan, the new 2012 Chrysler 300 sedans offer world-class technological innovation and quality – while delivering stylistic distinction and premium E-segment sedan features at a legendary value.

Available with all-wheel drive, Chrysler 300 features the segment’s most advanced AWD system for maximum all-weather traction, efficiency and best-in-class V-6 AWD fuel economy: 18 city and 27 highway mpg.