October 7, 2013 9:28 AM
The Hispanic Perspectives web series, produced by Chrysler Group to
Heritage Month, Sep.15-Oct.15, covers topics relating to the
growing size and influence of the Hispanic community in the U.S.
Issues regarding this important community, such as market
power and health
education, were highlighted in previous episodes.
In this week’s episode (featured below), Director of Talent
Acquisition and Global Diversity Georgette Dulworth shares her
thoughts on the role of a multicultural workforce in today’s
marketplace and how businesses can attract Hispanic talent.
“Statistically, we know, that a company is more successful
selling to a multicultural customer if they reflect that same
multiculturalism inside,” said Dulworth.
Watch a similar discussion by Dulworth in
Spanish, and stay tuned for the next episode of this web