Thoroughly modern … and sporting a name from Dodge’s storied past.

Chrysler Group’s Dodge brand is putting the finishing touches on the launch of its all-new 2013 Dodge Dart compact car, which will be unveiled at the North American International Auto Show (NAIAS) in January 2012.

The new Dart is the first Chrysler Group vehicle based upon a Fiat architecture – adapted from the award-winning Alfa Romeo Giulietta. The Giulietta is renowned for satisfying the most demanding customers in terms of road-holding, agility and safety, with exceptional driving dynamics. And, when you dovetail those attributes with automotive DNA from Fiat and Dodge, the all-new Dart becomes a thoroughly modern vehicle that’s fuel-efficient, beautifully designed and crafted, and a joy to drive.

The Dart has a special place within the Dodge automotive family. It was available beginning in 1960 in North America, becoming a popular compact from 1963 to 1976.

The 2013 model marks the brand’s re-entry into the compact sedan segment, offering modern, unmistakable Dodge design. Its state-of-the-art architecture (with an industry-leading 68% of the body composed of high-strength steel), results in a very strong and rigid structure.

MultiAir technology delivers optimum combustion at any speed under all driving conditions by allowing direct and dynamic control of air intake and combustion. The result is up to a 15% increase in low engine rpm torque, a 7.5% improvement in fuel efficiency and a 10% reduction in C02 emissions.

Add to that responsive steering, four-wheel independent suspension, and available 18-inch wheels, and the Dart is ready to roar to the head of the compact car segment.

And, there’s more to the new Dart than meets the eye. Its exterior proportions are set off from every angle by dynamic lines and curves, along with advanced technology, to deliver exceptional aerodynamic performance. Plus, its tailored split-crosshair grille, projector headlamps and fog lamps and accentuated fenders give it distinction and class.

The 2013 Dodge Dart is nearly upon us.

A compact sedan for the 21st century.