... you've got to embrace being the SUV leader and lead by design.

... you've got to eschew the traditional and embrace the progressive.

... you've got to listen to the customer, saying keep capability, but give us more fuel economy (and a better on-road driver).

... you've got to listen to the experts, telling you to further grow and build the Brand that has perhaps the most equity of any worldwide.

The 2014 Jeep® Cherokee is that time.

Customers, through extensive research, are strongly telling us that. Media are saying same. And our dealers - critical in the past - are onboard as well.

Like our Sr VP of Design recently tweeted, "Have Faith. We are shifting some paradigms around ... it is time."

Check us out in New York, hear the whole story, see both models we'll offer, even drive it and see if you agree we've made the vehicle that does it all.