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Under the Pentastar: Jan. 27, 2012 by Pete Misiak January 27, 2012 10:00 PM With an automaker like Chrysler Group, it's all about the "product." This week's Under the Pentastar captures the best of our products across the spectrum. Manufacturing: World Class Manufacturing Academy officially opens in Warren, Mich. New vehicles: Ram Truck brand adds a new option to its 2012 stable: Ram Laramie Limited Award for current vehicles: Edmunds.com honors the 2012 Dodge Charger and the Uconnect® Touch System Future vehicles: Production-intent Jeep Grand Cherokee concept unveiled in Houston and Washington D.C., and YOU could name it & win one. Tags: Ram , WCM , Grand Cherokee , Jeep brand , Accolades and Awards , Uconnect , Charger , Dodge , Under the Pentastar , Laramie Share Comments [0] Permalink
World Class Manufacturing Academy Promotes Car Quality, Job Security by Mike Driehorst January 25, 2012 3:57 PM Training is great. But if it doesn’t ultimately produce results for the customer, it isn’t so great. "[World Class Manufacturing] is not a 'flavor of the month.' It's the only way we do business." Chrysler Group Senior Vice President of Manufacturing and WCM Scott Garberding spoke those words during our official dedication of the World Class Manufacturing Academy Tuesday. And, if you haven’t noticed, Chrysler’s business has been picking up the past year, with WCM playing an important role in that pick up. It’s a role that impacts customers and employees alike. For customers, WCM and... Tags: UAW , WCM , Quality Share Comments [0] Permalink
Jeep Rolls Out New Concept and Name My Ride Contest by Ashley Fournier January 25, 2012 10:01 AM Are you one of those vehicle enthusiasts who names their car and says “Good Morning” to it when you get in each morning? Do you ever catch yourself thinking, I wish I had a vehicle named _____? Ever wonder who has the awesome job of coming up with such distinct names for all of our vehicles? Well, now you have the chance to take on that awesome job and name one of our vehicle packages . Jeep is rolling out a brand new concept of the Jeep Grand Cherokee this morning at the Houston Auto Show and along with... Tags: Jeep brand , Chrysler , Auto Shows Share Comments [0] Permalink
Fiat Panda TV Ad Showcases Automotive Passion; Echoes Jeep, Chrysler Ads by Mike Driehorst January 23, 2012 4:43 PM You want to buy cars from people who are passionate about them, and care about things like quality, craftsmanship, and creativity. As Chrysler Group is, Fiat is run by "car people" who believe in the above. And, with a hat tip to its Jeep® and Chrysler brand counterparts, Fiat Automobiles unveiled a new 90-second TV ad for its redesigned Fiat Panda, sold in Europe. The Fiat Panda is a city car made at the company's Pomigliano d'Arco plant, near Naples, Italy. Workers from that plant play an integral part in the video, according to a news release: "These... Tags: Advertising , Fiat , Sales and Marketing , Panda Share Comments [0] Permalink
Two Chrysler Group Vehicles Honored by Winding Road Magazine by Pete Misiak January 20, 2012 4:28 PM In case you didn’t know, this is awards season for the entertainment industry – the Golden Globes were handed out last weekend, and the Academy Award nominations will be announced Tuesday – and it appears awards season also extends to the auto industry. Two of Chrysler Group LLC’s latest products have received major recognition from a high-octane publication and its online outlet. The all-new 2012 Jeep® Grand Cherokee SRT8® and the new 2012 Dodge Charger earned Winding Road’s “Best Car of the Year Awards,” an annual honor that recognizes the best driver’s vehicles in the market. “SRT and... Tags: Accolades and Awards , Charger , Dodge , Grand Cherokee , Jeep brand , SRT , HEMI Share Comments [0] Permalink