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The Boss Speaks by Ed Garsten November 5, 2009 7:41 AM While no video was permitted during the daylong rollout of the Chrysler Group LLC 2010-2014 Business Plan, our cameras were rolling as President and CEO Sergio Marchionne strolled over to the media room afterwards to take questions from reporters. Here's that news conference in its entirety and unedited. Tags: Corporate Business , Chrysler , Dealers , Dodge , Fiat , Jeep brand Share Comments [15] Permalink
"Cash for Clunkers" works for me by Thomas LeFevre August 3, 2009 2:09 PM Thomas LeFevre of Elkhart, Indiana describes himself as a serious and committed (albeit obscure) musician and he is the proud new owner of a Dodge Grand Caravan minivan. A stimulus manifestation that debuted this July in the form of a billion-dollar D.O.T. fund, touched my life in Elkhart, Indiana. Described at www.cars.gov, this program grants up to $4,500 for trading in an older, lower-mpg car on a new, higher-mpg vehicle. Already pooh-poohed by Edmunds on CNN ("The Situation Room", July 27), as merely sweetening sales that would've occurred anyway, I'm testifying that a 2009 Dodge Grand Caravan sale was inked... Tags: Town and Country , Jeep brand , Dodge , Dealers , Chrysler Share Comments [0] Permalink
Cash for Cars --Not Just Clunkers by Steven Beahm July 23, 2009 7:00 AM I’m pleased to let you know about our “Cash for Cars” promotion that, together with the Federal government’s “Car Allowance Rebate Systems” (CARS) could put up to $9,000 back into your pocket. Here’s how it works: The CARS program (you may know it better as “Cash for Clunkers”) is a move to induce drivers to trade in their older, less fuel efficient vehicles for newer cars and trucks with modern technology that allows them to use a lot less fuel. That inducement is money…from $3,500 to $4,500. But what if you don’t have a “clunker” that qualifies under the program but still... Tags: Sales and Marketing , Going Green , Fuel Economy , Dealers , Advertising Share Comments [5] Permalink
The Real Story on Chrysler's Dealer Network by Peter Grady July 16, 2009 3:48 PM Peter Grady, Vice President Network Development and Fleet, Chrysler Group LLC There’s been a lot said about why Chrysler LLC decided to trim its dealer network and how it chose those dealerships that would not go forward as part of the new Chrysler Group LLC. I was there working on these issues and participating in the decisions. I’m sorry to say a lot of what’s been said and written is wrong, or, at the least, misleading. As Congress considers legislation aimed at reversing our decisions, I feel it’s important to set the record straight—not with opinion or rhetoric, but with straight... Tags: Jeep brand , Chrysler , Dodge , Dealers , Sales and Marketing , The Suits Share Comments [29] Permalink
Under the Pentastar: June 5, 2009 by Betty Newman June 5, 2009 2:45 PM Stories in this week's Under the Pentastar include further progress on Fiat Alliance; better retail sales in May; new consumer incentives; and Congress questions dealer plans. Tags: Sales and Marketing , Dealers , The Suits , Under the Pentastar Share Comments [0] Permalink