June 12, 2013 2:04 PM
Every Dodge Dart leaves the Belvidere, Ill., factory with attitude, but only 500 will reach dealers with Mopar attitude right off the truck. Dealers are taking orders now for the limited-edition 2013 Mopar '13 Dart, which carries a manufacturer's suggested retail price of $25,485 (plus $995 shipping).
The Mopar '13 Dart arrives this summer. Each wears a signature Pitch Black exterior with offset Mopar blue racing stripe running from nose to tail. That's a color scheme similar to previous Mopar editions of the Dodge Charger,...
Featured Video Posts
Chrysler Group's Global Appeal
by Jen Herman
May 24, 2013 12:45 PM
When I'm asked, I tell people I'm from Detroit. While I don't live in the city limits, I live close enough that I want to be identified by Detroit and its heritage of hard working people and cultural diversity.
So when the Chrysler Group coined the term "Imported from Detroit," I got it. I didn't even work for the automaker at the time. I was working at the Detroit ABC affiliate as a TV News Producer. So, on Super Bowl Sunday when the "Imported from Detroit" tagline showed up during Super Bowl XLV, I knew right then and there,...
Chrysler Custom Challenge
by Jen Herman
April 26, 2013 2:14 PM
Every year, the Spring Festival of LXs celebrates fans of the Chrysler LX platform. Vehicles built on the LX platform include the Chrysler 300, Dodge Charger, Challenger and Magnum.
The festival started as a grassroots effort with just four vehicles and quickly grew to nearly 1,000 vehicles from 21 states and two countries. It's a viral event that really accelerated by word of mouth on social media platforms.
After seeing and experiencing the passion for the brand, Saad Chehab, President and CEO - Chrysler Brand, Chrysler Group LLC, came up with a way to reward enthusiasts by giving vehicle...
#HEMIDay: A Day of Celebration for Moparians
April 25, 2013 3:33 PM
While April 26 may be just another day on the calendar to most people, to many, it’s something special.
April 26 – aka 426 – has grown over the years to become a grassroots celebration of the 426 HEMI® engine.
The first engine with hemispherically-shaped combustion chambers, the 426 HEMI was officially unveiled in 1964 as a racing engine. It was later tamed and added to our production cars. It’s had a wealth of high-powered history on the road and on the track since then.
To help celebrate #HEMIDay, Mopar® will have...
The Perfect Platform
by Jen Herman
March 19, 2013 10:56 AM
Are you ready to get your LX on? We are! The Spring Festival of LX vehicles is just around the corner. It kicks into gear this weekend in Irvine, California.
The Spring Festival of LXs -- otherwise known as Spring Fest or LX Fest -- is a gathering of passionate car owners who proudly want to show off their Chrysler vehicles built on the LX platform.
The LX is Chrysler's rear-wheel-drive platform that debuted in 2005 with the Chrysler 300 and Dodge Magnum. It now includes the Dodge Charger and Challenger.
The event will feature more than 1,000...