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Under the Pentastar: July 25, 2014

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Balance of Power

by Eric Mayne


Designers get lots of glory. All of it well-deserved, considering the emotions they evoke with sleek offerings such as the all-new 2015 Chrysler 200, unveiled this week at the 25th annual North American International Auto Show in Detroit.

But another yearly Detroit event - Ward's 10 Best Engines - balances the auto-industry limelight by honoring powertrain engineers, a group of professionals whose work moves people emotionally and physically.

The competition marked its 20th anniversary this week with an awards ceremony where Chrysler Group claimed two trophies. One went to the potent 3.0-liter EcoDiesel V-6 that powers the 2014...
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Collaborative Spirit Breathed Life Into MultiAir for North American Market

by Eric Mayne


Partnerships can be stifling if ill-conceived and mismanaged. But when they work, they are like a breath of fresh air.

Consider the story of three distinct companies based in different countries. In the face of regulatory headwinds, they validated and produced a breakthrough technology that delivers singular excellence.

The technology: MultiAir, the world’s first mass-production, fully variable electro-hydraulic valve-lift system.

The companies: U.S.-based Chrysler Group LLC, Italy’s Fiat S.p.A. and German supplier Schaeffler Technologies GmbH & Co KG.

Fiat S.p.A. conceived and designed MultiAir, which was industrialized for the European market by Schaeffler. Chrysler Group then...
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Cars Fuel Chrysler U.S., Canada February Sales

by Mike Driehorst


To many, Chrysler is known for its minivans, trucks and SUVs. Afterall, we do carry names like Ram, Jeep, Town & Country and Grand Caravan, and, of course, we invented the minivan.

However, in recent months, it's names like 200, 300, Charger and others that are flexing their own muscles and fueling the sales growth in the U.S. and Canada -- and helping keep Chrysler Canada the #1 automaker in that country.

During February 2012, car sales in the U.S. and Canada were up 126% in each country.

In the U.S., car...
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SRT Webchat

by Admin Admin

Please join Ralph Gilles, Pres. and CEO, SRT Brand and Motorsports, along with several members of the SRT engineering team for a webchat on Thursday, Sept. 1 from 6pm-8pm EDT. They'll discuss the status of Chrysler Group's newest standalone brand and take your questions. Hope you can join us! 

 

Diversity Colors Vehicle Design

by Ed Garsten

What's diversity have to do with creating great cars and trucks? Plenty, according to Christine Barman, Vehicle Line Executive, E-Segment. In a speech today in Detroit at a gathering of professional pharmacists, Barman explained that by hiring  a diverse workforce, including those who are disabled, designers and engineers are able to be more sensitive to the needs of many different groups.

Here's an excerpt from her speech.

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