October 5, 2009 8:00 AM Chrysler Group LLC today announces brand and commercial organization changes.
“The brand-focused strategy has been refined further with the unbundling of the Dodge Brand which now consists of the Dodge Ram Brand and the Dodge Car Brand organizations. This reorganization will allow us to protect and develop the unique nature of the product offerings within the Dodge Brand,” Mr. Sergio Marchionne, Chief Executive Officer, Chrysler Group LLC said.
Fred Diaz Jr. is appointed President and CEO, Dodge Ram Brand with profit and loss responsibility for the Dodge RAM product portfolio. Mr. Diaz will also be the lead executive for the Sales organization in the United...