I'd give Chrysler Group's U.S. January sales a C.
Or, rather two Cs.
Huge increase in car sales combined with consistency across all brands in growth drove our U.S. sales last month.
For the big picture, January sales were 101,149, which is up 44% compared to January 2011. It was the 22nd consecutive month of year-over-year sales growth, the eighth straight month of 20% or more sales growth, and the best January since 2008.
Each brand was up about the same amount of raw unit sales:
- Chrysler: up 81% over 2010, or about +7,899 vehicles
- Jeep: up 37%, or about +8,631 vehicles
- Dodge: up 29%, or about +7,140 vehicles
- Ram: up 42%, or about 5,400 vehicles
As you can see, three of our main brands are up about 7,000-8,000+ vehicles.
That just shows that just about every vehicle in our new and refreshed lineup is pulling its weight. No one brand is bearing the burden -- everyone is contributing.
In recent years, our strengths have been in the truck, minivan and SUV segments. While the bulk of our sales are still categorized as "trucks," four of our top 10 vehicles last month were cars:
- Ram pickup: 17,909, which is +47% over January 2010
- Jeep® Grand Cherokee: 10,683, +40%
- Dodge Grand Caravan: 8,094, +4%
- Jeep Wrangler: 7,896, +23%
- Chrysler 200: 7,007 +789%
- Jeep Liberty: 6,825, +68%
- Dodge Avenger: 5,697 +146%
- Chrysler T&C: 5,637, -14%
- Dodge Charger: 5,537, +169%
- Chrysler 300: 4,960, +273%
So you see, sometimes getting a C or two is pretty good.
Graph comparing Chrysler Group U.S. sales, month by month in 2010, 2011 and 2012.