February 4, 2012 2:33 AM
It was the end of a long, but enlightening day at the annual J.D.
Power and Associates International Automotive Roundtable in Las
Vegas. But Reid Bigland kept everyone's ears perked as he
came up with some concise, spot-on observations about the
importance of customer service at dealerships, fleet sales and
priorities for 2012. Bigland is the Pres./CEO of the Dodge Brand,
Head of U.S. Sales, and Pres./CEO Chrysler Canada.